Media embracing digital TV with strings attached
By Jennifer Saba and Lisa Richwine NEW YORK/LAS VEGAS (Reuters) – Media companies that are starting to allow their programs onto Internet-delivered TV and mobile devices are putting limits on digital rights as a safety hatch if problems arise with the new distribution systems, executives say. The debate over digital rights that determine how and when content is consumed is adding a new layer of complexity to negotiations between media companies and distributors, leading to drawn-out wrangling and programming blackouts in some cases. …
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Media embracing digital TV with strings attached