China consumers to spend more in November 11 ‘Singles Day’ shopping spree: Nielsen

November 4, 2015 creative biggest, china, internet, laptop, local-coffee, more-on-singles, nielsen, percent-planned, phone, results, singles, year

Most online consumers in China will spend more during the Nov. 11 “Singles' Day” shopping promotion this year than they did last year, according to the results of a survey by consultancy Nielsen Holdings made available to Reuters on Wednesday. In a survey of more than 1,000 internet users in China this month, 56 percent said that they would spend more on Singles Day this year compared to 2014

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China consumers to spend more in November 11 ‘Singles Day’ shopping spree: Nielsen